AI-Powered Sales Training Platform

Build Champion Sales Teams with AI Roleplay Coach

An AI-powered sales training platform delivering realistic roleplay simulations, instant feedback, and deep skill analysis to build world-class sales teams.

20+

Years of Sales Training Experience

10K+

Trained Sales Professionals

9

Countries Reached

In an era where AI threatens human roles,
we choose to empower humans with AI.

We believe artificial intelligence is not a replacement—but a catalyst. A catalyst that transforms how humans learn, grow, and reach their highest potential. When AI is used to train, not replace, every individual can surpass the limits they once believed in.

"Technology should serve humanity's highest aspirations—not diminish them."

Next-Generation Sales Training Solutions

Our platform is specifically designed for industries with high-demand, standardized sales forces.

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Banking & Insurance

Standardize excellence in financial and protection services. Train your sales team to master complex products and build customer trust.

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Pharmaceuticals

Measurable and consistent sales force competency. Ensure every medical representative delivers product information accurately and persuasively.

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Trading & Services

Boost your sales conversion rate. Optimize every interaction with potential clients through realistic and measurable simulations.

Is Your Company Facing These Challenges?

Common challenges companies face in building a competent and consistent sales team.

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Sales Missing Targets

Sales teams consistently fail to meet monthly targets due to insufficient skills and effective selling techniques.

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Unprofessional Skills

Non-standardized customer interaction quality leading to inconsistent customer experiences across the team.

Expensive & Ineffective Training

Large investments in conventional training that fail to deliver measurable and sustainable results.

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Hard to Measure Competency

No objective way to identify individual and team skill gaps in real-time.

Why CapAI Target?

Four pillars of excellence that set our platform apart from conventional sales training.

01

Real Simulation

Realistic voice and chat roleplay with customizable Products and Buyer Personas matching your target market. Simulations cover various scenarios from prospecting to closing with adaptive difficulty levels.

02

Instant Feedback

Detailed per-sentence analysis with real-time skill improvement recommendations. AI evaluates conversations, empathy, persuasion techniques, and product accuracy to deliver precise, actionable coaching.

03

Skill Heatmap

Precisely detect competency gaps (Opening, Probing, Supporting, Objection Handling, Closing, Product Knowledge) with easy-to-understand visualizations. Managers can identify individual and team weaknesses for targeted development programs.

04

Upload Knowledge

Upload your own products and create buyer personas tailored to your needs. Our AI will learn from your information to create simulations that are accurate and relevant to your products and value proposition.

Easy Implementation in 3 Steps

Start transforming your sales team in days, not months. Simple and intuitive setup.

1

Upload Products & Personas

Enter your product information, buyer personas, and sales methodology into the platform. AI will learn and understand your business.

2

Configure Scenarios

Choose simulation types, difficulty levels, and evaluation parameters to match your company's needs.

3

Start Training

Your sales team starts practicing with the AI coach and receives instant feedback to improve skills measurably.

Data Security is Our Top Priority

We protect your company data with the highest security standards.

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End-to-End Encryption

All data is protected with AES-256 bit encryption both in transit and at rest.

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Regulatory Compliance

Our platform complies with international data security standards and applicable local regulations.

☁️

Data Isolation

Each client gets strict data isolation ensuring privacy and security of business information.

About Our Founders

A unique combination of international sales training experience and enterprise technology expertise.

Edysen Shin - Co-Founder & CEO CapAI Target

Edysen Shin

BBA, MBA, CPBA, CPVA, CIC, CBA

Co-Founder & CEO of CapAI Target

Founder & Managing Director of AceLearnings Indonesia

Edysen is a certified professional sales trainer and practitioner with over 20 years of experience in international markets, including Indonesia, Malaysia, Taiwan, Singapore, China, Ireland, Thailand, Vietnam, and the Philippines. He has trained tens of thousands of professional salespeople across industries—both B2C and B2B—to consistently achieve and surpass their sales targets through structured in-house training, online learning, executive coaching, field coaching. He is the author of the national best-selling books The Sales Codes and The 37 Most Powerful Tactics on Negotiation, and has conducted sales coaching certification programs for coaches across Asia. He holds an MBA from the University of Illinois at Urbana-Champaign and is a member of Beta Gamma Sigma.

Albert Tirtohadi - Co-Founder & CTO CapAI Target

Albert Tirtohadi

 

Co-Founder & CTO of CapAI Target

Founder & Director, Edgeworks Solutions Pte Ltd

Albert is a technology entrepreneur and software engineering leader with over 18 years of experience transforming retail and F&B operations through innovative technology solutions. He has built one of the leading omnichannel retail platforms in Singapore, serving over 3,000 businesses across Singapore, Indonesia, and Malaysia. Albert is a Computer Engineering graduate from Nanyang Technological University who has successfully implemented warehouse management systems and sales force automation for various multinational clients. Under Albert's technical leadership, Edgeworks has delivered complex enterprise-grade solutions across industries—from multi-location retail systems managing 100,000+ SKUs to enterprise ERP integration with real-time synchronization, and AI-driven innovations to improve operational efficiency and business decision-making.

Comprehensive Enterprise Features

Everything you need to build and manage a sales training program in one platform.

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Product Customization

Upload and manage your own products for accurate simulations.

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Buyer Persona Builder

Create buyer personas matching your target market.

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Voice & Chat Roleplay

Realistic voice and text simulations.

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Dashboard Analytics

Monitor individual and team performance in one dashboard.

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Skill Heatmap

Easy-to-understand competency gap visualization.

📝

Per-Sentence Evaluation

Granular feedback for every sentence in the conversation.

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Progress Tracking

Track skill development over time.

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Multi-Team Management

Manage multiple teams and departments in one account.

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Enterprise Security

Guaranteed data encryption and tenant isolation.

Ready to Transform
Your Sales Culture?

Schedule a free demo and see how CapAI Target can significantly boost your sales team's performance.

Frequently Asked Questions

Answers to common questions about the CapAI Target platform.

What is CapAI Target?

CapAI Target is an AI-powered sales training platform that helps companies train their sales teams through realistic roleplay simulations with instant feedback and performance analytics. The platform supports voice and chat roleplay with customizable buyer personas and products.

How does AI roleplay training work?

Sales professionals have conversations with AI-powered buyer personas that respond realistically. After each session, the AI provides detailed per-sentence feedback, scores performance across 6 skill categories (Opening, Probing, Presenting, Objection Handling, Closing, Product Knowledge), and recommends specific improvements.

Which industries can use CapAI Target?

CapAI Target is designed for industries with large sales forces including Banking & Insurance, Pharmaceuticals, and Trading & Services. The platform is fully customizable for any industry that needs professional sales training.

Can I customize the training content?

Yes. You can upload your own products complete with competitive advantages and objection handling, create buyer personas matching your target market, and configure interaction scenarios (phone, visit, walk-in) to match your specific sales methodology.

Is it available in multiple languages?

Yes, CapAI Target supports Indonesian, English, and Chinese, with AI conversations and evaluations adapting to the selected language.

How is data security handled?

CapAI Target uses enterprise-grade security with end-to-end AES-256 bit encryption, strict per-tenant data isolation, and compliance with applicable local data regulations.